Illustrative scenario. Figures are modelled on typical Omnifys deployments and are not drawn from a named client engagement.
The challenge
A marketing team passing 900 leads a month to sales scored leads on form completeness. Sales rejected most of them, trust between the teams eroded, and genuinely good leads sat in the same queue as everyone who downloaded a whitepaper.
What Omnifys deployed
- Fit and behavioural scoring combined into a single grade
- Score reasoning shown to the sales rep on every lead
- Nurture routing for leads not yet ready
- Continuous recalibration from closed-won outcomes
Agents used: Lead Scoring Agent, Lead Qualification Agent, Next Best Action Agent.
Results
- 41% to 78% — sales acceptance rate
- 2.2x — conversion from accepted lead to opportunity
- 52% — of leads routed to nurture rather than sales
- Visible — scoring rationale on every lead passed
Why it worked
Showing the reasoning rebuilt trust faster than the accuracy did. Reps could see why a lead scored well and act on it.
Explore this for your business
Every Omnifys agent routes tasks across 15+ leading LLMs, integrates through n8n, Zapier and 300+ connectors, and ships with monitoring, audit trails and human-approval steps you control. Typical deployment runs two to six weeks from discovery to production. Book a free 30-minute consultation to map the highest-impact automation for your team.